Seminar: Personalizing the Classics

Speakers: Emma Janzen and Toby Maloney 

For the first few decades of the cocktail revival, the techniques and histories of classic cocktails mattered greatly as bartenders everywhere figured out how to do this whole “mixology” thing, but today’s zeitgeist lies in the subtle art and craft of personalization. For the launch of their new book, The Classic Cocktail Sessions (out June 2026), Toby Maloney and Emma Janzen pull back the curtains on how to approach personalizing classic cocktail recipes with restraint and aplomb. As they explore concepts like seasonality, comfort and curiosity, aroma, and modern trends like stacking ingredients and adjusting ratios and serves, this presentation will offer inspiration by the pound for at-home mixers, new bartenders, and jaded professionals looking to challenge existing habits and expand their horizons.